Контакты/Проезд  Доставка и Оплата Помощь/Возврат
История
  +7 707 857-29-98
  +7(7172) 448953
  10:00-18:00 пн-пт
  shop@logobook.kz
   
    Поиск книг                        
Найти
  Зарубежные издательства Российские издательства  
Авторы | Каталог книг | Издательства | Новинки | Учебная литература | Акции | Бестселлеры | |
 

Advertising Menswear: Masculinity and Fashion in the British Media since 1945, Paul Jobling


Варианты приобретения
Цена: 102960T
Кол-во:
Наличие: Поставка под заказ.  Есть в наличии на складе поставщика.
Склад Америка: 81 шт.  
При оформлении заказа до: 2 июн 2024
Ориентировочная дата поставки: Июль
При условии наличия книги у поставщика.

Добавить в корзину
в Мои желания

Автор: Paul Jobling
Название:  Advertising Menswear: Masculinity and Fashion in the British Media since 1945   (Пол Джоблинг: Рекламируя мужскую одежду)
Издательство: Bloomsbury Academic
Классификация:
ISBN: 1472533437
ISBN-13(EAN): 9781472533432
Обложка/Формат: Hardback
Страницы: 272
Вес: 0.6 кг.
Дата издания: 13.03.2014
Серия: Dress and fashion research
Язык: English
Иллюстрации: 50 bw illus
Размер: 242 x 156 x 19
Читательская аудитория: Tertiary education (us: college)
Рейтинг:
Поставляется из: Англии
Описание: Choice Outstanding Academic Title 2014 In what was a golden age of British advertising, the notion of the peacock male was a strong theme in fashion promotion, reflecting a new affluence and the emergence of stylish youth cultures. Based on a detailed study of rich archival material, this pioneering study examines the production, circulation and consumption of print, television and cinema publicity for mens clothing in Britain during the second half of the twentieth century. The study explores design issues and period style in advertising, the role of market research and consumer psychology in determining target audiences, the idea of the new man in representing fashionable masculinities, and the various ways that menswear retailers and brands dealt with sex and gender, race, class and age. From y-fronts to Austin Reed suits to Levis jeans, menswear advertising epitomised the themes, stereotypes, contradictions and ambiguities of masculinity in an age of great social change. This meticulously researched and detailed work of scholarship will be essential reading for students and scholars of fashion, history, sociology, advertising, media, cultural and gender studies.
Дополнительное описание: INTRODUCTION PART ONE Going for a Burton: menswear advertising from austerity to affluence, 1945-1957 Introduction 1.0: The post-war market for men’s clothing 2.0: Menswear advertising: agents, accounts and audiences: ‘Will it be seen? Will it be


Theorising chinese masculinity

Автор: Louie, Kam
Название: Theorising chinese masculinity
ISBN: 0521119049 ISBN-13(EAN): 9780521119047
Издательство: Cambridge Academ
Рейтинг:
Цена: 26130 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is a comprehensive analysis of Chinese masculinity. While there is a vast Eurocentric scholarship on gender and sexuality, there has been little work addressing these issues within the Chinese context.

Representing Masculinity

Автор: Dudink
Название: Representing Masculinity
ISBN: 1403975663 ISBN-13(EAN): 9781403975669
Издательство: Springer
Рейтинг:
Цена: 62890 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the role of masculinity in shaping citizenship in the western world. Can the universal ideal of citizenship be redeemed or is it mired in exclusionary notions of masculinity, race and class? The book traces the ideal of citizenship and its myriad of exclusions from the French revolution to the Twentieth century.

Masculinity, Psychoanalysis, Straight Queer Theory

Автор: Thomas
Название: Masculinity, Psychoanalysis, Straight Queer Theory
ISBN: 0230600085 ISBN-13(EAN): 9780230600089
Издательство: Springer
Рейтинг:
Цена: 62890 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Using Lacanian psychoanalysis and queer theory to explore the unstable relationship between heterosexual masculine identity and cultural representation, this book examines the ways straight men are queered and abjected in literature, theory, and film.

Classical Masculinity and the Spectacular Body on Film

Автор: O`Brien
Название: Classical Masculinity and the Spectacular Body on Film
ISBN: 1137384700 ISBN-13(EAN): 9781137384706
Издательство: Springer
Рейтинг:
Цена: 62890 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The muscle-bound male body is a perennial feature of classically-inflected action cinema. This book reassesses these films as a cinematic form, focusing on the depiction of heroic masculinity. In particular, Hercules in his many incarnations has greatly influenced popular cultural interpretations of manliness and the exaggerated male form.

Masculinity Beyond the Metropolis

Автор: Kenway
Название: Masculinity Beyond the Metropolis
ISBN: 1403939322 ISBN-13(EAN): 9781403939326
Издательство: Springer
Рейтинг:
Цена: 69870 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book gives insights on youth, masculinity and place by exploring spatially marginalized masculinities in stigmatized and romanticized out-of-the-way places in `developed` Western countries. It shows the impact of globalization on place and identity through global ethnographic studies and media representations of young men in peripheral places.

Black Masculinity in the Obama Era

Автор: Hoston
Название: Black Masculinity in the Obama Era
ISBN: 1137436190 ISBN-13(EAN): 9781137436191
Издательство: Springer
Рейтинг:
Цена: 62890 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Black Masculinity in the Obama Era provides an in-depth examination of the current state of black males and identifies the impact of living in the Obama era.

Masculinity and Irish Popular Culture

Автор: Holohan
Название: Masculinity and Irish Popular Culture
ISBN: 113730023X ISBN-13(EAN): 9781137300232
Издательство: Springer
Рейтинг:
Цена: 55900 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Masculinity and Irish Popular Culture: Tiger`s Tales is an interdisciplinary collection of essays by established and emerging scholars, analysing the shifting representations of Irish men across a range of popular culture forms in the period of the Celtic Tiger and beyond.

Masculinity and Nationhood, 1830-1910

Автор: Hoegaerts
Название: Masculinity and Nationhood, 1830-1910
ISBN: 1137391995 ISBN-13(EAN): 9781137391995
Издательство: Springer
Рейтинг:
Цена: 55900 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A history of what it meant to be a man, and a citizen of an emerging nation throughout the nineteenth century. This book not only relates how Belgians were taught how to move and fight, but also how they spoke and sang to express masculinity and patriotism.

Masculinity in the Modern West

Автор: Forth
Название: Masculinity in the Modern West
ISBN: 1403912408 ISBN-13(EAN): 9781403912404
Издательство: Springer
Рейтинг:
Цена: 69870 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: What does it mean to be a man? To be manly? How has this changed throughout history? This text examines the manly stereotype, which stresses courage and athletic comportment, which from the 18th century onwards became representative of normative modern society.

Masculinity in Male-Authored Fiction, 1950-2000

Автор: Ferrebe
Название: Masculinity in Male-Authored Fiction, 1950-2000
ISBN: 1403945500 ISBN-13(EAN): 9781403945501
Издательство: Springer
Рейтинг:
Цена: 62890 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Tracing the influence of masculinity on fictional form and theme through an era of social change, this book conducts a close analysis of English novels selected for contrasting definitions of the male gender. The literary period since 1950 is interpreted as one of intense political and stylistic negotiation by male authors.

Men, Masculinity, Music and Emotions

Автор: de Boise
Название: Men, Masculinity, Music and Emotions
ISBN: 1137436085 ISBN-13(EAN): 9781137436085
Издательство: Springer
Рейтинг:
Цена: 83850 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book looks at the historic and contemporary links between music`s connection to emotions and men`s supposed discomfort with their own emotional experience. Looking at music tastes and distaste, it demonstrates how a sociological analysis of music and gender can actually lead us to think about emotions and gender inequalities in different ways.

Italian Masculinity as Queer Melodrama: Caravaggio, Puccini, Contemporary Cinema

Автор: John Champagne
Название: Italian Masculinity as Queer Melodrama: Caravaggio, Puccini, Contemporary Cinema
ISBN: 1137474807 ISBN-13(EAN): 9781137474803
Издательство: Springer
Рейтинг:
Цена: 52400 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Offering queer analyses of paintings by Caravaggio and Puccini and films by ?–zpetek, Amelio, and Grimaldi, John Champagne argues that Italian masculinity has often been articulated through melodrama. Reading the melodramatic sensibility across three diff


Казахстан, 010000 Нур-султан(Астана) р-он Сарыарка, ул. Маскеу, 40 , офис 202
ТОО "Логобук" Тел:+7(7172) 448953 , +7 707 857-29-98 www.logobook.kz
Kaspi QR
   В Контакте     В Контакте Мед  Мобильная версия