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Donor Cultivation and the Donor Lifecycle Map, + Website: A New Framework for Fundraising, Polivy Deborah Kaplan


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Цена: 52800.00T
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Автор: Polivy Deborah Kaplan
Название:  Donor Cultivation and the Donor Lifecycle Map, + Website: A New Framework for Fundraising
ISBN: 9781118603772
Издательство: Wiley
Классификация:

ISBN-10: 111860377X
Обложка/Формат: Hardback
Страницы: 240
Вес: 0.43 кг.
Дата издания: 14.01.2014
Серия: Economics/Business/Finance
Язык: English
Иллюстрации: Illustrations
Размер: 235 x 153 x 26
Читательская аудитория: Professional & vocational
Ключевые слова: Business & management
Подзаголовок: A new framework for fundraising + website
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Англии
Описание: A fresh look at fundraising that depends upon the donor lifecycle, resulting in increased financial resources over time and a more stable bottom line for nonprofits

A guide to better and more strategic fundraising, Donor Cultivation and the Donor Life Cycle Map presents the donor lifecycle map, which is circular in form, revealing how the convergence of the two subject matters--cultivation and the lifecycle map--can lead to better and more strategic fundraising. Author Deborah Kaplan Polivy specifically addresses the topic of cultivation and how, when focused over the donor lifecycle, it can become a logical and focused activity for obtaining increasingly large gifts.

  • Step-by-step guidance and practical tools for understanding and making the most of the donor lifecycle
  • Coverage includes Introduction to Donor Cultivation, Defining Donor Cultivation, Donor Cultivation Tools and the Donor Lifecycle: How and Where They Intersect, and Impediments to the Implementation Process
  • Features a companion website with a variety of online tools to help readers implement key concepts
  • Part of the Wiley Nonprofit Authority Series

Donor Cultivation and the Donor Life Cycle Map seeks to change the perspective from transactional fundraising to recurring fundraising, beginning with the first donation and extending to the very last--an endowment that keeps on giving even after death.



The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships

Автор: Ken Burnett
Название: The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships
ISBN: 0787983144 ISBN-13(EAN): 9780787983147
Издательство: Wiley
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Цена: 19000.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: If all that has ever been said and written about the art and science of fundraising could be distilled down to just what really matters-what fundraisers everywhere need to know-there would be only a small number of true gems deserving of the description, "nuggets of information.

Fundraising analytics

Автор: Birkholz, Joshua M.
Название: Fundraising analytics
ISBN: 047016557X ISBN-13(EAN): 9780470165577
Издательство: Wiley
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Цена: 58080.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit?s organizational data?with an appropriate focus on donors?into actionable knowledge. The result? A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors.

How to Write Successful Fundraising Appeals

Автор: Warwick Mal
Название: How to Write Successful Fundraising Appeals
ISBN: 1118543661 ISBN-13(EAN): 9781118543665
Издательство: Wiley
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Цена: 39070.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Shows how to create winning appeals that will realize the full potential of direct mail and online fundraising. This comprehensive resource gives nonprofit fundraising staff the information needed to write compelling fundraising appeals for any medium. It is filled with practical techniques, proven approaches, and illustrative examples.

Fundraising the Smart Way, + Website

Автор: Bristol Ellen
Название: Fundraising the Smart Way, + Website
ISBN: 1118640187 ISBN-13(EAN): 9781118640180
Издательство: Wiley
Рейтинг:
Цена: 52800.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Strategic planning and tactical fundraising can maximize income and minimize costs Fundraising is the lifeblood of the nonprofit, and, successful or otherwise, determines the organization`s ability to provide for the group it serves.

Nonprofit Fundraising Strategy + Website: A Guide to Ethical Decision Making and Regulation for Nonprofit Organizations

Автор: Pettey Janice Gow
Название: Nonprofit Fundraising Strategy + Website: A Guide to Ethical Decision Making and Regulation for Nonprofit Organizations
ISBN: 1118487575 ISBN-13(EAN): 9781118487570
Издательство: Wiley
Рейтинг:
Цена: 54910.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Practical tools and techniques to incorporate ethical standards and practices in nonprofit fundraising Nonprofit Fundraising Strategy is a helpful and inspiring resource for nonprofits large and small, young and mature, local and international.

96 Ways to Make Your Website More Donor, Member & Volunteer Friendly

Автор: VMR
Название: 96 Ways to Make Your Website More Donor, Member & Volunteer Friendly
ISBN: 1118692527 ISBN-13(EAN): 9781118692523
Издательство: Wiley
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Цена: 58080.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Originally published by Stevenson, Inc. , this practical resource offers strategies for nonprofit organizations to connect with more donors, members, and volunteers through their websites, and presents examples of successful website features from a variety of nonprofit organizations.

Global Fundraising

Автор: Cagney Penelope
Название: Global Fundraising
ISBN: 1118370708 ISBN-13(EAN): 9781118370704
Издательство: Wiley
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Цена: 50160.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A practical guide to the challenges and successes of global fundraising, written by an international team of highly respected philanthropy professionals and edited by two of the leading nonprofit thinkers, Global Fundraising is the first book to genuinely offer a global overview of philanthropy with an internationalist perspective.


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