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Designing the Editorial Experience: A Primer for Print, Web, and Mobile


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Автор: Apfelbaum Sue, Cezzar Juliette
Название:  Designing the Editorial Experience: A Primer for Print, Web, and Mobile
Перевод названия: Сью Апфелбаум: Редакционная разработка учебника для печати, Сети и мобильных устройств
ISBN: 9781592538959
Издательство: Rockport/Rotovision
Классификация:


ISBN-10: 1592538959
Обложка/Формат: Paperback
Страницы: 224
Вес: 0.79 кг.
Дата издания: 01.05.2014
Язык: English
Иллюстрации: 250 color photos
Размер: 204 x 254 x 16
Читательская аудитория: General (us: trade)
Подзаголовок: A primer for print, web, and mobile
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Поставляется из: Англии
Описание:

In a world of media that seems to be ever-changing, how do we define what a newspaper, magazine or journal physically is? Are we drinking our morning coffee on a Sunday as we sit down and read our newstablet? Look around any doctors office waiting room and you will find two people reading the same magazine, one holding the paper version, another on their phone. With so many mediums, designers need to evaluate the best formats to convey an editorial vision. In Designing the Editorial Experience, authors Sue Apfelbaum and Juliette Cezzar will discuss what it means to design for multiple media. It features advice from professionals in both the design and editorial fronts --and digital strategists too-- about what is constant and what is changing in the field. Inside, you will find examples of the best editorial design being produced today. In addition, explore the audiences for content, what forms the content takes, and how workflows are managed. This book provides a primer on the elements of editorial design that result in rich, thoughtful, and rewarding editorial experiences.



Designing News: Changing the World of Editorial Design and Information Graphics

Автор: Francesco Franchi
Название: Designing News: Changing the World of Editorial Design and Information Graphics
ISBN: 389955468X ISBN-13(EAN): 9783899554687
Издательство: Gestalten
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Цена: 48030.00 T
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Описание: In Designing News, award-winning editorial and infographics designer Francesco Franchi conveys his vision for the future of the news and media industries. He evaluates the fundamental changes that are taking place in our digital age in terms of consumer expectations and the way media is being used. The book then outlines the challenges that result and proposes strategies for traditional publishing houses, broadcasting companies, journalists, and designers to address them. Designing News explores how today’s media outlets can become credible, cross-platform news brands. Franchi advocates redefining reporting as telling a continuous narrative across a broad range of traditional and digital media. To this end, he proposes a new, integrated role for editorial designers in advancing the evolution of media for the future. Franchi’s findings in Designing News are based on his own work for Il Sole 24 ORE as well as case studies by top media insiders including Bloomberg Businessweek’s Richard Turley, Thomson Reuters’s Daniele Codega, the New York Times’s Steve Duenes, the Times’s Matt Curtis, and type designer Christian Schwartz.

Designing Web Sites That Sells

Название: Designing Web Sites That Sells
ISBN: 1564968278 ISBN-13(EAN): 9781564968272
Издательство: Rockport/Rotovision
Цена: 27830.00 T
Наличие на складе: Поставка под заказ.
Описание: The recent question being asked of the web world is a scary one for designers: are well-designed commerce sites more successful? The answer is not a definitive yes or no but rather, begs for designers to redefine the ultimate goat of good design when it comes to the Web. This book takes inexperienced and seasoned designers through the process of designing an effective e-commerce site. Through examples of real websites, designers are given the know-how and the design-whys to come up with effective design solutions for real-world e-commerce clients.

Web Style Guide, 4th Edition: Foundations of User Experience Design

Автор: Lynch Patrick J., Horton Sarah
Название: Web Style Guide, 4th Edition: Foundations of User Experience Design
ISBN: 0300211651 ISBN-13(EAN): 9780300211658
Издательство: Wiley yUP
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Цена: 30250.00 T
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Описание: A classic reference book on user interface design and graphic design for web sites, updated to reflect a rapidly changing market


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