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Strategy: A History, Freedman Lawrence


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Автор: Freedman Lawrence
Название:  Strategy: A History
ISBN: 9780199325153
Издательство: Oxford Academ
Классификация:

ISBN-10: 0199325154
Обложка/Формат: Hardcover
Страницы: 768
Вес: 1.36 кг.
Дата издания: 02.10.2013
Язык: English
Размер: 239 x 168 x 64
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Англии
Описание: Selected as a Financial Times Best Book of 2013

In Strategy: A History, Sir Lawrence Freedman, one of the worlds leading authorities on war and international politics, captures the vast history of strategic thinking, in a consistently engaging and insightful account of how strategy came to pervade every aspect of our lives.

The range of Freedmans narrative is extraordinary, moving from the surprisingly advanced strategy practiced in primate groups, to the opposing strategies of Achilles and Odysseus in The Iliad, the strategic advice of Sun Tzu and Machiavelli, the great military innovations of Baron Henri de Jomini and Carl von Clausewitz, the grounding of revolutionary strategy in class struggles by Marx, the insights into corporate strategy found in Peter Drucker and Alfred Sloan, and the contributions of the leading social scientists working on strategy today. The core issue at the heart of strategy, the author notes, is whether it is possible to manipulate and shape our environment rather than simply become the victim of forces beyond ones control. Time and again, Freedman demonstrates that the inherent unpredictability of this environment-subject to chance events, the efforts of opponents, the missteps of friends-provides strategy with its challenge and its drama. Armies or corporations or nations rarely move from one predictable state of affairs to another, but instead feel their way through a series of states, each one not quite what was anticipated, requiring a reappraisal of the original strategy, including its ultimate objective. Thus the picture of strategy that emerges in this book is one that is fluid and flexible, governed by the starting point, not the end point.

A brilliant overview of the most prominent strategic theories in history, from Davids use of deception against Goliath, to the modern use of game theory in economics, this masterful volume sums up a lifetime of reflection on strategy.


      Новое издание
Strategy: A History

Автор: Freedman Sir Lawrence, Freedman Lawrence
Название: Strategy: A History
ISBN: 0190229233 ISBN-13(EAN): 9780190229238
Издательство: Oxford Academ
Цена: 23220 T
Описание: One of the world`s leading authorities on war and international politics synthesizes the vast history of strategy`s evolution in this consistently engaging and surprising account of how it came to pervade every aspect of life.


Contemporary Strategy Analysis: Text and Cases Edition, 9th Edition

Автор: Grant Robert M
Название: Contemporary Strategy Analysis: Text and Cases Edition, 9th Edition
ISBN: 1119120845 ISBN-13(EAN): 9781119120841
Издательство: Wiley
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Цена: 59130.00 T
Наличие на складе: Невозможна поставка.
Описание: Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text.

The Shaping of Grand Strategy

Автор: Murray
Название: The Shaping of Grand Strategy
ISBN: 0521156335 ISBN-13(EAN): 9780521156332
Издательство: Cambridge Academ
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Цена: 25350.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Grand strategy demands that governments and leaders chart a course that involves more than simply reacting to immediate events. It demands that they adapt to and plan for sudden and major changes in the international environment. This volume explores the successes and failures of these strategies.

Economics of Strategy 5e International Student Version

Автор: Besanko D
Название: Economics of Strategy 5e International Student Version
ISBN: 0470484837 ISBN-13(EAN): 9780470484838
Издательство: Wiley
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Цена: 49620.00 T
Наличие на складе: Поставка под заказ.
Описание: Economics of Strategy enables managers to perform a comprehensive analysis of a firm`s strategy using the necessary frameworks and tools. The fifth edition now includes a new introduction to the essential concepts from microeconomics that form the building blocks of strategy.

The Executive`s Guide to Enterprise Social Media Strategy: How Social Networks Are Radically Transforming Your Business

Автор: Thomas David B., Barlow Mike
Название: The Executive`s Guide to Enterprise Social Media Strategy: How Social Networks Are Radically Transforming Your Business
ISBN: 0470886021 ISBN-13(EAN): 9780470886021
Издательство: Wiley
Рейтинг:
Цена: 36950.00 T
Наличие на складе: Поставка под заказ.
Описание: Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with an actionable framework for developing and executing successful enterprise social networking strategies.

Wharton on Dynamic Competitive Strategy

Автор: George S. Day
Название: Wharton on Dynamic Competitive Strategy
ISBN: 0471689572 ISBN-13(EAN): 9780471689577
Издательство: Wiley
Рейтинг:
Цена: 24280.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book addresses one of the most pervasive issues on the corporate agenda: staying competitive. Wharton on Dynamic Competitive Strategy is not only a rich source of ideas and concepts but a valuable guide to help readers triumph in todaya s marketplace. George S. Day (Philadelphia, PA) is the Geoffrey T. Boisi Professor of Marketing.

Crafting And Executing Strategy: The Quest For Competitive Advantage: Concepts And Cases

Автор: Thompson
Название: Crafting And Executing Strategy: The Quest For Competitive Advantage: Concepts And Cases
ISBN: 9814670898 ISBN-13(EAN): 9789814670890
Издательство: McGraw-Hill
Рейтинг:
Цена: 67490.00 T
Наличие на складе: Невозможна поставка.

Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage

Автор: Esty
Название: Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
ISBN: 0470393742 ISBN-13(EAN): 9780470393741
Издательство: Wiley
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Цена: 22460.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically.

Contemporary strategy analysis

Автор: Grant, Robert M.
Название: Contemporary strategy analysis
ISBN: 0470747102 ISBN-13(EAN): 9780470747100
Издательство: Wiley
Рейтинг:
Цена: 49620.00 T
Наличие на складе: Поставка под заказ.
Описание: Introduces students to the core concepts and principles of strategy. This book combines theory with real world examples and practice using a logical and comprehensive approach. It is suitable for MBA and advanced undergraduate students.

Very short, fairly interesting and reasonably cheap book about studying strategy

Автор: Carter, Chris Clegg, Stewart R. Kornberger, Martin
Название: Very short, fairly interesting and reasonably cheap book about studying strategy
ISBN: 1412947871 ISBN-13(EAN): 9781412947879
Издательство: Sage Publications
Рейтинг:
Цена: 19000.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The antidote to heavy-going, complex and lengthy textbooks on studying strategy.

Building strategy and performance through time

Автор: Warren, Kim
Название: Building strategy and performance through time
ISBN: 1606490370 ISBN-13(EAN): 9781606490372
Издательство: McGraw-Hill
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Цена: 24010.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: piano. Piano Sonata G major op. 31,1 - Piano Sonata Tempest d minor op. 31,2 - Piano Sonata Hunting E flat major op. 31,3 - Sonata g minor op. 49,1 - Sonata G major op. 49,2 - Sonata Waldstein C major op. 53 - Sonata F major op. 54 - Sonata Appassionata f minor op. 57 - Sonata A Thrse F sharp major op. 78 - Sonata Sonatina G major op. 79 - Sonata Les Adieux E flat major op. 81a - Sonata e minor op. 90 - Piano Sonata A major op. 101 - Sonata Hammerklavier B flat major op. 106 - Sonata E major op. 109 - Sonata A flat major op. 110 - Sonata c minor op. 111

Economics of Strategy, 6th Edition International Student Version

Автор: Besanko
Название: Economics of Strategy, 6th Edition International Student Version
ISBN: 1118319184 ISBN-13(EAN): 9781118319185
Издательство: Wiley
Рейтинг:
Цена: 50680.00 T
Наличие на складе: Невозможна поставка.
Описание: Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style.

Modern Military Strategy

Автор: Sloan Elinor C
Название: Modern Military Strategy
ISBN: 0415777712 ISBN-13(EAN): 9780415777711
Издательство: Taylor&Francis
Цена: 26530.00 T
Наличие на складе: Поставка под заказ.


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