The Routledge Handbook of Strategic Communication, Derina R. Holtzhausen
Автор: Giles Название: The Handbook of Intergroup Communication ISBN: 0415889642 ISBN-13(EAN): 9780415889643 Издательство: Taylor&Francis Рейтинг: Цена: 331760.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание:
The Handbook of Intergroup Communication brings together research, theory and application on traditional as well as innovative intergroup situations, exploring the communication aspect of these groups.
The volume is organized into four domains - cross-disciplinary approaches to intergroup study; types/processes of communication between groups; communication between specific group types; and arenas in which intergroup communication takes place. Editor Howard Giles worked with an internationally-based advisory board to develop and review content, and the contributors included here represent those scholars doing innovative and well-regarded work around the globe.
The "intergroup" umbrella integrates and transcends many traditional conceptual boundaries in communication (including media, health, intercultural, organizational); hence the Handbook will appeal to scholars and graduate students not only in the core area of intergroup communication itself, but across varying terrains of study in communication and beyond, including intergroup relations and social psychology.
Название: Strategic Communication, Social Media and Democracy ISBN: 1138841161 ISBN-13(EAN): 9781138841161 Издательство: Taylor&Francis Рейтинг: Цена: 158230.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.
Автор: Schwarz Andreas Название: Handbook of International Crisis Communication Research ISBN: 1118516761 ISBN-13(EAN): 9781118516768 Издательство: Wiley Рейтинг: Цена: 178410.00 T Наличие на складе: Поставка под заказ. Описание: The Handbook of International Crisis Communication Research articulates a broader understanding of crisis communication, discussing the theoretical, methodological, and practical implications of domestic and transnational crises, featuring the work of global scholars from a range of sub-disciplines and related fields.
Автор: Mansell Название: The Handbook of Global Media and Communication Policy ISBN: 1118799453 ISBN-13(EAN): 9781118799451 Издательство: Wiley Рейтинг: Цена: 41130.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The Handbook of Global Media and Communication Policy offers insights into the boundaries of this field of study, assesses why it is important, who is affected, and with what political, economic, social and cultural consequences.
Автор: Wilkins Karin Gwinn Название: Handbook of Development Communication and Social Change ISBN: 111850531X ISBN-13(EAN): 9781118505311 Издательство: Wiley Рейтинг: Цена: 184750.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change.
Автор: Rafael Obregon,Silvio Waisbord Название: The Handbook of Global Health Communication ISBN: 1444338625 ISBN-13(EAN): 9781444338621 Издательство: Wiley Рейтинг: Цена: 51690.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This collection offers a comprehensive view of contemporary theoretical and applied research issues written by the top international scholars and practitioners in the field.
Автор: Em Griffin , Andrew Ledbetter, Glenn Sparks Название: A First Look At Communication Theory ISBN: 9814577162 ISBN-13(EAN): 9789814577168 Издательство: McGraw-Hill Рейтинг: Цена: 60620.00 T Наличие на складе: Невозможна поставка. Описание: Encourages students who are encountering the field of communication for the first time to tackle theories without fear. The authors introduce 32 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own lives.
Автор: Carroll Craig E. Название: The Handbook of Communication and Corporate Reputation ISBN: 1119061237 ISBN-13(EAN): 9781119061236 Издательство: Wiley Рейтинг: Цена: 50630.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.
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