Автор: Edited by Lisa Goodson and Jenny Phillimore Название: Qualitative Research in Tourism ISBN: 0415280877 ISBN-13(EAN): 9780415280877 Издательство: Taylor&Francis Рейтинг: Цена: 53070.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: The first to focus solely upon qualitative research in tourism, this book combines discussions of the philosophies underpinning qualitative research, with reflexive chapters demonstrating how these techniques can be used.
Автор: Nickson Dennis Название: Human Resource Management for Hospitality and Tourism, 2 ed. ISBN: 0080966489 ISBN-13(EAN): 9780080966489 Издательство: Taylor&Francis Рейтинг: Цена: 58170.00 T Наличие на складе: Невозможна поставка. Описание: This book takes an integrated look at existing human resource management (HRM) policies and practices in the tourism and hospitality industries. Utilizing existing HRM theory and practice, tourism and hospitality industries are put into context, by considering the specific employment practices of these industries, such as managing tour reps or working in the airline industry.
Автор: Frechtling Название: Forecasting Tourism Demand ISBN: 0750651709 ISBN-13(EAN): 9780750651707 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Невозможна поставка. Описание: The tourism industry has experienced a boom over the years, and being able to predict future trends is vital in the struggle to stay a step ahead of the competition. Looking at the 13 methods of forecasting, this book guides the reader through each method, highlights its strengths and weaknesses and explains how it can be applied to the industry.
Автор: Song, Haiyan Witt, Stephen F. Li, Gang Название: Advanced econometrics of tourism demand ISBN: 041599120X ISBN-13(EAN): 9780415991209 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Tourism demand is the foundation on which all tourism-related business decisions ultimately rest. This book introduces students, researchers and practitioners to the modern developments in advanced econometric methodology within the context of tourism demand analysis and illustrates these developments with actual tourism applications.
Автор: David Airey Название: Tourism Education Handbook ISBN: 0080446671 ISBN-13(EAN): 9780080446677 Издательство: Taylor&Francis Рейтинг: Цена: 148010.00 T Наличие на складе: Поставка под заказ. Описание: Offers an evaluation of the advancements in tourism higher education. This work includes a global survey of tourism education that offers a comprehensive basis for a comparative review. It is structured round four key themes: Curriculum; International perspective; Teaching, learning and assessment; and Resources, progression and quality.
Автор: Page Stephen Название: Tourism Management ISBN: 1138784567 ISBN-13(EAN): 9781138784567 Издательство: Taylor&Francis Рейтинг: Цена: 30800.00 T Наличие на складе: Невозможна поставка. Описание:
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject.
It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
This fifth edition has been revised and updated to include:
new content on: sports, festivals and event tourism, social media impacts on tourism and the effects of the global economic downturn on tourism, as well as emerging themes in tourism such as slow travel, dark tourism, volunteer tourism and medical tourism
updated case studies on BRIC markets and new case studies from the Middle East and Asia
enhanced tourism and sustainable development coverage, which runs throughout the book as a major theme, highlighting the challenge of climate change and future tourism growth
transport section with more international perspectives from China and South America
an updated companion website with: additional case studies, quizzes, PPTs, further reading, web reading and video links, and longer reflective case study per chapter to aid both teaching and learning.
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