Автор: Brands Henry W. Название: The Heartbreak of Aaron Burr ISBN: 0307743268 ISBN-13(EAN): 9780307743268 Издательство: Random House (USA) Цена: 9780.00 T Наличие на складе: Есть Описание:
Though he was a hero of the Revolutionary War, a prominent New York politician, and vice president of the United States, Aaron Burr is today best remembered as the villain who killed Alexander Hamilton in a duel.
But as H. W. Brands demonstrates in this fascinating portrait of one of the most compelling politicians in American history, Burr was also a man before his time--a proponent of equality between the sexes well over a century before women were able to vote in the US. Through Burr's extensive, witty correspondence with his daughter Theodosia, Brands traces the arc of a scandalous political career and the early years of American politics. "The Heartbreak of Aaron Burr" not only dramatizes through their words his eventful life, it also tells a touching story of a father's love for his exceptional daughter, which endured through public shame, bankruptcy, and exile, and outlasted even Theodosia's tragic disappearance at sea. A Paperback Original
Grand strategy is one of the most widely used and abused concepts in the foreign policy lexicon. In this important book, Hal Brands explains why grand strategy is a concept that is so alluring—and so elusive—to those who make American statecraft. He explores what grand strategy is, why it is so essential, and why it is so hard to get right amid the turbulence of global affairs and the chaos of domestic politics. At a time when "grand strategy" is very much in vogue, Brands critically appraises just how feasible that endeavor really is.
Brands takes a historical approach to this subject, examining how four presidential administrations, from that of Harry S. Truman to that of George W. Bush, sought to "do" grand strategy at key inflection points in the history of modern U.S. foreign policy. As examples ranging from the early Cold War to the Reagan years to the War on Terror demonstrate, grand strategy can be an immensely rewarding undertaking—but also one that is full of potential pitfalls on the long road between conception and implementation. Brands concludes by offering valuable suggestions for how American leaders might approach the challenges of grand strategy in the years to come.
Автор: Brands H. W. Название: Woodrow Wilson: The American Presidents Series: The 28th President, 1913-1921 ISBN: 0805069550 ISBN-13(EAN): 9780805069556 Издательство: Holtzbrink(MPS)/MPS Цена: 15940.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: A comprehensive account of the rise and fall of one of the major shapers of American foreign policy On the eve of his inauguration as President, Woodrow Wilson commented, “It would be the irony of fate if my administration had to deal chiefly with foreign affairs.” As America was drawn into the Great War in Europe, Wilson used his scholarship, his principles, and the political savvy of his advisers to overcome his ignorance of world affairs and lead the country out of isolationism. The product of his efforts—his vision of the United States as a nation uniquely suited for moral leadership by virtue of its democratic tradition—is a view of foreign policy that is still in place today. Acclaimed historian and Pulitzer Prize finalist H. W. Brands offers a clear, well-informed, and timely account of Wilson’s unusual route to the White House, his campaign against corporate interests, his struggles with rivals at home and allies abroad, and his decline in popularity and health following the rejection by Congress of his League of Nations. Wilson emerges as a fascinating man of great oratorical power, depth of thought, and purity of intention.
Автор: Ries, Al Ries, Laura Название: Origin of brands ISBN: 0060570156 ISBN-13(EAN): 9780060570156 Издательство: HarperCollins USA Рейтинг: Цена: 10440.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Lay down the rules for brand creation in a series of chapters showing how new ideas are developed, the importance of being first, inventing a new category, positioning opposite existing brands, positioning against an enemy. This author discusses the importance of public relations, protecting the brand, and when to give up on an existing brand.
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