Building the Flexible Firm: How to Remain Competitive, Volberda, Henk W.
Автор: Esty Название: Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage ISBN: 0470393742 ISBN-13(EAN): 9780470393741 Издательство: Wiley Рейтинг: Цена: 22460.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically.
Автор: Daniel F. Spulber Название: Global Competitive Strategy ISBN: 0521880815 ISBN-13(EAN): 9780521880817 Издательство: Cambridge Academ Рейтинг: Цена: 53850.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Globalization has fundamentally changed the game of business. Managers and business students require new approaches to understand and cope with these far-reaching changes. Originally published in 2007, Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business.
Автор: Bernard Cova Название: Project Marketing: Beyond Competitive Bidding ISBN: 0471486647 ISBN-13(EAN): 9780471486640 Издательство: Wiley Рейтинг: Цена: 56970.00 T Наличие на складе: Поставка под заказ. Описание: Provides models and methods that are necessary to develop a constructive approach to project marketing. This book contains more than 20 short cases drawn from a wide variety of industries eg aerospace, construction, engineering, transport and energy. It can be used a textbook for MBA and other masters-level courses in project marketing.
Автор: George S. Day Название: Wharton on Dynamic Competitive Strategy ISBN: 0471689572 ISBN-13(EAN): 9780471689577 Издательство: Wiley Рейтинг: Цена: 24280.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: This book addresses one of the most pervasive issues on the corporate agenda: staying competitive. Wharton on Dynamic Competitive Strategy is not only a rich source of ideas and concepts but a valuable guide to help readers triumph in todaya s marketplace. George S. Day (Philadelphia, PA) is the Geoffrey T. Boisi Professor of Marketing.
Название: Business Process Orientation Gaining Business Competitive Advant ISBN: 1574442945 ISBN-13(EAN): 9781574442946 Издательство: Taylor&Francis Рейтинг: Цена: 76550.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Business Process Orientation: Gaining the E-Business Competitive Advantage provides the "whys" and the "hows" for building the "horizontal" organization -- an essential component of the "e" in e-commerce. It explains a powerful, well-researched strategy for improving business performance and leveraging the e-commerce revolution.
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