Автор: Smith Pr, Zook Ze Название: Marketing Communications: Integrating Online and Offline, Customer Engagement, and Digital Technologies ISBN: 0749498641 ISBN-13(EAN): 9780749498641 Издательство: Неизвестно Цена: 66160 T Наличие на складе: Невозможна поставка. Описание: Examine the many and varied forms of marketing with this fully-updated edition, guiding students and practitioners through each modern marketing communications tool.
How do the most resilient companies survive--and even thrive--during a slowdown?
If you read nothing else on preparing for a tough economy and coming back stronger, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help your company persevere through economic challenges and continue to grow even as your competitors stumble.
This book will inspire you to:
Get your company ready before a downturn strikes
Learn the right lessons from previous recessions
Minimize pain while cutting costs and managing risk
Foster a healthy organizational culture during anxious times
Seize the opportunity to innovate and reinvent your business
This collection of articles includes "Seize Advantage in a Downturn," by David Rhodes and Daniel Stelter; "How to Survive a Recession and Thrive Afterward: A Research Roundup," by Walter Frick; "How to Bounce Back from Adversity," by Joshua D. Margolis and Paul G. Stoltz; "Rohm and Haas's Former CEO on Pulling Off a Sweet Deal in a Down Market," by Raj Gupta; "Leadership in a (Permanent) Crisis," by Ronald Heifetz, Alexander, Grashow, and Marty Linsky; "How to Be a Good Boss in a Bad Economy," by Robert I. Sutton; "Layoffs That Don't Break Your Company," by Sandra J. Sucher and Shalene Gupta; "Getting Reorgs Right," by Stephen Heidari-Robinson and Suzanne Heywood; "Reigniting Growth," by Chris Zook and James Allen; "Reinvent Your Business Model Before It's Too Late," by Paul Nunes and Tim Breene; and "How to Protect Your Job in a Recession," by Janet Banks and Diane Coutu.
Автор: Lynch Mary Devlin, Zook Debbie Devlin, Keune Beth Devlin Название: The Quilt Show Caper: Miranda Hathaway Adventure #3 ISBN: 1540434044 ISBN-13(EAN): 9781540434043 Издательство: Неизвестно Цена: 11490.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Cutler Quilt Guild Number One is holding a quilt show Miranda Hathaway, town librarian and guild member, has invited two rival quilters, each claiming to have the oldest quilt in Pennsylvania. Despite their rivalry, the show is a success, the quilts are on display, prizes are given-then someone sets off the sprinklers While the quilters are busy mopping up and trying to save the vintage quilts, the cash boxes are emptied Gabe Downing, Miranda's significant other and a former FBI agent is here to help figure out whodunit. Harry, her oddly omniscient cat has his own opinions and he's been right before
Автор: Lynch Mary Devlin, Zook Debbie Devlin Название: The Missing Quilter: Miranda Hathaway Adventure #2 ISBN: 1533198810 ISBN-13(EAN): 9781533198815 Издательство: Неизвестно Цена: 11490.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Her best friend, Olivia, is missing Zoey Hathaway calls her mom and amateur sleuth, Miranda, to come to Boston and help them find her. But before they can get her back, Miranda goes missing A frantic Zoey contacts Gabe Downing, her mother's friend and former FBI agent, for help. Back in Cutler, Harry the cat knows something is wrong with his beloved Miranda and makes it known at the top of his lungs. His cat sitter alerts the quilt guild; now they're all worried about Miranda.That does it The ladies of Cutler Quilt Guild Number One are going on a road trip
Автор: Zook Debbie Devlin, Lynch Mary Devlin Название: The Quilter`s Secret: Miranda Hathaway Adventure #4 ISBN: 1544297653 ISBN-13(EAN): 9781544297651 Издательство: Неизвестно Цена: 11490.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Smith Pr, Zook Ze Название: Marketing Communications: Integrating Online and Offline, Customer Engagement and Digital Technologies ISBN: 1789666953 ISBN-13(EAN): 9781789666953 Издательство: Неизвестно Рейтинг: Цена: 208440.00 T Наличие на складе: Невозможна поставка. Описание: Examine the many and varied forms of marketing with this fully-updated edition, guiding students and practitioners through each modern marketing communications tool.
Автор: Zook Amanda Marie Название: Herman`s Voice ISBN: 1951157001 ISBN-13(EAN): 9781951157005 Издательство: Неизвестно Рейтинг: Цена: 11910.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Herman woke up and found he lost his voice. He set out on an adventure to find it.
Автор: Zook Jason Название: Own Your Weird: An Oddly Effective Way for Finding Happiness in Work, Life, and Love ISBN: 0762467177 ISBN-13(EAN): 9780762467174 Издательство: Little Brown Рейтинг: Цена: 20240.00 T Наличие на складе: Невозможна поставка. Описание: Tired of all the "shoulds" that guide your life? Want to create a life full of meaning? Work on your own terms? See the world a little differently? Then it's time to Own Your Weird. Creative entrepreneur Jason Zook certainly walks the walk of "owning his weird." He's had some crazy yet successful schemes -- he's made over a million dollars by having more than 1,600 companies pay him to wear their t-shirt (a project called I WearYour Shirt). Later he auctioned off his last name twice, for $50K each time. He then self-published his first book Creativity for Sale by nabbing sponsors and generating $75K in revenue. Now Own Your Weird is targeted to other potential "out of the box" thinkers who dream not only of doing work on their own terms, but also creating a meaningful life. Consider Jason your spirit guide, offering strategies for honing in on what makes you weird, recognizing when feedback is just another form of procrastination, and how to stop with social media already. There's a specific set of strategies and exercises that can help you prioritize your life over your business, by identifying your MMM (Minimum Monthly Magic) number. He also offers examples from his own life (how he got out of $124K worth of debt, escaped the pressure to have a big wedding, and has thrived on social media by primarily ignoring it). Own Your Weird is the permission slip you need to take that big risk. To finally chase down that big idea. And to let go of "supposed to" thoughts. See how life opens up when you break out of the blueprint.
Автор: Kristal Brent Zook Название: Girl in the Yellow Poncho: A Memoir ISBN: 1478017198 ISBN-13(EAN): 9781478017196 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 23370.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: At five years old, Kristal Brent Zook sat on the steps of a Venice Beach, California, motel trying to make sense of her white father’s abandonment, which left her feeling unworthy of a man’s love and of white protection. Raised by her working-class African American mother and grandmother, Zook was taught not to count on anyone, especially men. Men leave. Men disappoint. In adulthood she became a feminist, activist, and “race woman” journalist in New York City. Despite her professional success, something was missing. Coming to terms with her identity was a constant challenge.
The Girl in the Yellow Poncho is Zook’s coming-of-age tale about what it means to be biracial in America. Throughout, she grapples with in-betweenness while also facing childhood sexual assault, economic insecurity, and multigenerational alcoholism and substance abuse on both the Black and white sides of her family. Her story is one of strong Black women—herself, her cousin, her mother, and her grandmother—and the generational cycles of oppression and survival that seemingly defined their lives.
Setting out on an inner journey that takes her across oceans and continents, Zook tells the story of a little girl who never gives up on love, even long after it seems to have been destroyed. In the end she triumphs, reconciling with her father and mother to create the family of her dreams through forgiveness and sheer force of will. A testament to the power of settling into one’s authentic identity, this book tells a story of a daughter’s lifelong yearning, a mother’s rediscovery of lost love, and the profound power of atonement and faith to heal a broken family.
Автор: Kelly Phares-Zook Название: I Am a Gondola ISBN: 0578966794 ISBN-13(EAN): 9780578966793 Издательство: Gazelle Book Services Рейтинг: Цена: 35730.00 T Наличие на складе: Поставка под заказ. Описание: Argues that histories of imperialism, colonialism, militarism, and global capitalism are integral to understanding environmental violence in the transpacific region. The collection draws its rationale from the imbrication of imperialism and environmental crisis, but its inspiration from the ecological work of activists, artists, and intellectuals.
Автор: Zook, Chris Allen, James Название: Profit from the core ISBN: 1422131114 ISBN-13(EAN): 9781422131114 Издательство: Неизвестно Рейтинг: Цена: 32190.00 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explains how companies can: develop a strong core and use it to establish a leadership position; follow the golden rule of strategy; assess whether your core is operating at its full potential; uncover assets in your core that provide the seeds for new growth; and, find a repeatable formula to apply core business strengths in adjacent markets.
Автор: Freeman Martha Название: Effie Starr Zook Has One More Question ISBN: 1481472658 ISBN-13(EAN): 9781481472654 Издательство: Неизвестно Цена: 8570.00 T Наличие на складе: Нет в наличии. Описание: "An excellent addition to middle grade collections." --School Library Journal (starred review) After being shipped off to stay with her aunt and uncle in Nowheresville, Pennsylvania, city girl Effie Starr Zook stumbles upon a mystery that leads her to an old family feud in this "accessible and exciting" (School Library Journal, starred review). A rich girl from New York City, Effie Starr Zook isn't afraid of much. When her parents go on a dangerous round-the-world adventure in a solar airplane, she's packed off to her aunt and uncle's farm for the summer. Expecting boredom, she runs smack dab into a family secret. Why does the neighbor kid want to avoid her? What are her aunt and uncle so worried about? And what does "bad blood" mean, anyway? Effie's got a brand-new bicycle, time on her hands, and an unlimited capacity for asking questions. With these, she sets out to uncover whatever it is the grownups are hiding. Along the way, she'll contend with crackpot politics, serve coffee in a bookstore cafй, and learn more than she bargained for about her famous great-grandfather, the inventor of the barf bag. Fast-paced and funny, this is a story about having the courage to find out who you really are. Look out, world--when Effie Starr Zook has questions, she won't take no for an answer!
Автор: Zook Debbie Devlin, Lynch Mary Devlin Название: A Quilt to Die For: Miranda Hathaway Adventure #5 ISBN: 1547046465 ISBN-13(EAN): 9781547046461 Издательство: Неизвестно Цена: 11490.00 T Наличие на складе: Есть у поставщика Поставка под заказ.
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