Event impact assessment, Getz, Professor Donald (professor Emeritus, University Of Calgary, Canada)

Автор: Getz, Professor Donald (professor Emeritus, University Of Calgary, Canada)
Название: Event evaluation:
ISBN: 191139665X ISBN-13(EAN): 9781911396659
Издательство: Неизвестно
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Цена: 48140.00 T
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Описание: This is the first textbook and reference work on evaluation intended for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects.

Автор: Getz, Professor Donald (school Of Tourism, University Of Queensland) Robinson, Richard (school Of Tourism, University Of Queensland) Andersson, Profes
Название: Foodies and food tourism
ISBN: 1910158003 ISBN-13(EAN): 9781910158005
Издательство: Marston Book Services
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Цена: 50150.00 T
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Описание: Foodies and Food Tourism supplies comprehensive new evidence and theory based overview of the phenomenon of food tourism and how it is being, or should be developed and marketed and understood.

Автор: Getz, Professor Donald (professor Emeritus, University Of Calgary, Canada) Van Niekerk, Mathilda (associate Professor, Rosen College Of Hospitality Ma
Название: Event stakeholders
ISBN: 1911396668 ISBN-13(EAN): 9781911396666
Издательство: Неизвестно
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Цена: 40120.00 T
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Описание: Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at issues such as stakeholder relationships and the management functions of planning, organizing, staffing, directing and controlling in the events sector.