Dictionary of event studies, event management and event tourism, 

Автор: Van Der Wagen, Lynn (northern Sydney Institute) White, Lauren
Название: Event management : for tourism, cultural, business and sporting events
ISBN: 017039445X ISBN-13(EAN): 9780170394451
Издательство: Cengage Learning
Рейтинг:
Цена: 63350.00 T
Наличие на складе: Невозможна поставка.
Описание: Events Management: For Tourism, Cultural, Business, and Sporting Events, 5e is a comprehensive learning resource for students of the Diploma of Event Management and undergraduate students in Event Management. This edition adopts a scaffolded learning pedagogy, helping students move through the material logically and efficiently while building on their understanding of tourism, cultural, business and sporting events. Case studies highlighting local and global events add context and introduce students to best practices of managing events of various scales and geographical contexts.

Название: Cases for event management and event tourism
ISBN: 1915097363 ISBN-13(EAN): 9781915097361
Издательство: Неизвестно
Рейтинг:
Цена: 50810.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.

Автор: Staedler, Raphaela (senior Lecturer In Event Management, University Of Hertfordshire, Uk)
Название: Knowledge management in event organisations
ISBN: 191163545X ISBN-13(EAN): 9781911635451
Издательство: Неизвестно
Рейтинг:
Цена: 48140.00 T
Наличие на складе: Невозможна поставка.
Описание: Provides an in-depth understanding of the challenging nature of events, where knowledge needs to be created and shared both pre-event and during the event, as well as stored effectively post-event. Generic KM frameworks and models are introduced, applied and adapted in order for event organisers to avoid `reinventing the wheel` each year.

Автор: Marques Rui Pedro, Melo Ana Isabel, Natбrio Maria Manuela
Название: The Impact of Tourist Activities on Low-Density Territories: Evaluation Frameworks, Lessons, and Policy Recommendations
ISBN: 3030655261 ISBN-13(EAN): 9783030655266
Издательство: Springer
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Цена: 130430.00 T
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Описание: This book tackles the question of how tourism development and suitable policies can be used to promote sustainable development in Low-Density Territories (LDTs).

Название: Festival and event tourism
ISBN: 1789248663 ISBN-13(EAN): 9781789248661
Издательство: Неизвестно
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Цена: 136950.00 T
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Описание: Festivals and events come with their own unique challenges and opportunities, so destinations must consider their responsibility to local people and host them sustainably. This book covers the sustainability, community involvement and destination marketing aspects of festivals and events, as well as marketing, branding and promotion.

Автор: Helmut Schw?¤germann,Peter Mayer,Yi Ding
Название: Handbook Event Market China
ISBN: 3110372363 ISBN-13(EAN): 9783110372366
Издательство: Walter de Gruyter
Цена: 86720.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry. This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends. The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.

Название: Virtual events management
ISBN: 1915097045 ISBN-13(EAN): 9781915097040
Издательство: Неизвестно
Рейтинг:
Цена: 50810.00 T
Наличие на складе: Поставка под заказ.

Автор: Abson, Emma (senior Lecturer, Sheffield Hallam University, Uk)
Название: Event leadership
ISBN: 1911635263 ISBN-13(EAN): 9781911635260
Издательство: Неизвестно
Рейтинг:
Цена: 48140.00 T
Наличие на складе: Невозможна поставка.
Описание: Examines, contextualises and applies leadership theory and practice at several levels. Using contemporary research, it explores a wide range of leadership theories, providing insight into the developments that are driving leadership in the event industry today. International case studies from the event sector are used to illustrate throughout.

Автор: Helmut Schwagermann, Peter Mayer, Yi Ding
Название: Handbook Event Market China
ISBN: 3110366789 ISBN-13(EAN): 9783110366785
Издательство: Walter de Gruyter
Цена: 136310.00 T
Наличие на складе: Невозможна поставка.
Описание: Events, such as trade fairs, conferences and corporate events, are effective communication tools, which have positive effects for the regions they are held in. China realised this fact years ago and has invested massively in the event infrastructure, becoming one of the global hotspots of the event business.This publication highlights the development of China’s event industry as well as the changing role of China in the global event market.

Автор: Getz, Professor Donald (professor Emeritus, University Of Calgary, Canada)
Название: Event evaluation:
ISBN: 191139665X ISBN-13(EAN): 9781911396659
Издательство: Неизвестно
Рейтинг:
Цена: 48140.00 T
Наличие на складе: Невозможна поставка.
Описание: This is the first textbook and reference work on evaluation intended for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects.

Автор: Cousins, John
Название: Food and beverage management
ISBN: 1911635093 ISBN-13(EAN): 9781911635093
Издательство: Marston Book Services
Рейтинг:
Цена: 138600.00 T
Наличие на складе: Невозможна поставка.
Описание: Fifth edition of the best-selling textbook updated and revised to take account of current trends such as the experience economy, CSR, connectivity and smart controls, and allergen and data protection laws.

Автор: Thirumaran K., Klimkeit Dirk, Tang Chun Meng
Название: Service Excellence in Tourism and Hospitality: Insights from Asia
ISBN: 3030576965 ISBN-13(EAN): 9783030576967
Издательство: Springer
Рейтинг:
Цена: 130430.00 T
Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Service operations management in the tourism and hospitality industry requires a high level of coordination, communication and facilitation to satisfy visitors.