Автор: Robert B. Cialdini Название: Influence: The Psychology of Persuasion, Revised Edition ISBN: 006124189X ISBN-13(EAN): 9780061241895 Издательство: HarperCollins USA Рейтинг: Цена: 7830 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Explains the psychology of why people say "yes" - and how to apply these understandings. This book aims to teach the six principles, how to use them to become a skilled persuader - and how to defend yourself against them.
Автор: Cialdini, Robert B. Название: Influence: Rev. Ed ISBN: 0688128165 ISBN-13(EAN): 9780688128166 Издательство: HarperCollins USA Цена: 6580 T Наличие на складе: Поставка под заказ. Описание: Some people just won't take no for an answer. In "Influence," Dr. Robert Cialdini explains the six psychological principles that drive our powerful impulse to
comply to the pressures of others and shows how we can defend ourselves against manipulation (or put the principles to work in our own interest).
two things: Readers will never say yes again when they really mean no, and they'll be more persuasive than ever before.
Автор: Goldstein, Noah Martin, Steve Cialdini, Professor Robert B. Название: Little book of yes ISBN: 1788160568 ISBN-13(EAN): 9781788160568 Издательство: Неизвестно Рейтинг: Цена: 4500 T Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Sutton, Robert I Название: The Asshole Survival Guide ISBN: 0241299004 ISBN-13(EAN): 9780241299005 Издательство: Penguin Books Ltd Рейтинг: Цена: 4970 T Наличие на складе: Есть у поставщика Поставка под заказ.
Pre-suasion by Robert B. Cialdini - Book Summary - (With Bonus)
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Are you struggling to make sales? Are you failing at your pitches? If then, you're probably not doing the Pre-Suasion right.
Robert Cialdini is the New York Times best-selling author of Influence, and now he is back with Pre Suasion, which is an insightful, timeless read that has already garnered many positive reviews.
Pre-Suasion will prepare you on how to be an excellent persuader that can make your targeted audience go "YES." It is the key moment before the actual message is being delivered that prepares people to be receptive to the message. And that crucial moment, the small window of time is known as Pre-Suasion.
This book is not just about what you do before delivering the message, which is equally, if not more important than persuasion itself. It's also about recognizing that opportunity before the actual message and seizing it. As Robert Cialdini says, altering a listener's belief is not necessary, but redirecting the audience's focus of attention before a relevant action is. Be prepared to be mind-blown by the lessons of this book. P.S. If you truly wish to gain Life Changing Persuasion Skills, this book is definitely the perfect book for you.
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Автор: Cialdini, Robert B. Название: Pre-Suasion ISBN: 150115205X ISBN-13(EAN): 9781501152054 Издательство: Simon & Schuster Цена: 7420 T Наличие на складе: Поставка под заказ.
Автор: Cialdini Robert B. PhD Название: Pre-Suasion: Channeling Attention for Change ISBN: 150822319X ISBN-13(EAN): 9781508223191 Издательство: Неизвестно Цена: 16200 T Наличие на складе: Невозможна поставка. Описание: The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini--"the foremost expert on effective persuasion" (Harvard Business Review)--explains how it's not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change "minds" a pre-suader must also change "states of mind." Named a "Best Business Books of 2016" by the Financial Times, and "compelling" by The Wall Street Journal, Cialdini's Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener's attitudes, beliefs, or experiences isn't necessary, says Cialdini--all that's required is for a communicator to redirect the audience's focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, "Yes." His book is "an essential tool for anyone serious about science based business strategies...and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson" (Forbes).
Автор: Martin Steve J., Goldstein Noah, Cialdini Robert Название: The Small Big: How the Smallest Changes Make the Biggest Difference ISBN: 1455584258 ISBN-13(EAN): 9781455584253 Издательство: Hachette Book Group Цена: 11140 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: At some point today you will have to influence or persuade someone - your boss, a co-worker, a customer, client, spouse, your kids, or even your friends. What is the smallest change you can make to your request, proposal or situation that will lead to the biggest difference in the outcome? In the small Big three heavyweights from the world of persuasion science and practice -- Steve Martin, Noah Goldstein and Robert Cialdini -- describe how, in today's information overloaded and stimulation saturated world, increasingly it is the small changes that you make that lead to the biggest differences. In the last few years more and more research - from fields such as neuroscience, cognitive psychology, social psychology, and behavioral economics - has helped to uncover an even greater understanding of how influence, persuasion and behavior change happens. Increasingly we are learning that it is not information per se that leads people to make decisions, but the context in which that information is presented. Drawing from extensive research in the new science of persuasion, the authors present lots of small changes (over 50 in fact) that can bring about momentous shifts in results. It turns out that anyone can significantly increase his or her ability to influence and persuade others, not by informing or educating people into change but instead by simply making small shifts in approach that link to deeply felt human motivations.
Автор: Cialdini, Robert Название: Pre-suasion ISBN: 1847941435 ISBN-13(EAN): 9781847941435 Издательство: Random House Рейтинг: Цена: 4570 T Наличие на складе: Есть у поставщика Поставка под заказ. Описание: Intends to transforms the way we think about the craft of persuasion. Drawing on research, and packed with case studies, this book offers new insights into the art of winning people over: it isn`t just what we say or how we say it that counts, but also what goes on in the moments before we speak.
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